“Likeonomics: The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action” (Rohit Bhargava)

“Likeonomics: The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action”

Bestselling author, Rohit Bhargava, shares some of his most interesting discoveries and lessons from his newest book, Likeonomics.

Here’s some of what Rohit addressed:

  1. What is the “New Affinity Economy?”
  2. You mention a “Crisis of Believability”
  3. How does “Likeonomics” fit with your previous bestseller, “Personality Not Included?”
  4. What do you say to those folks who still believe their decisions are made based on logic?
  5. You mention the power of “story.”
  6. You mention “microexpertise.”
  7. You say, “Simplicity is a secret weapon.”
  8. What pitfalls must we all avoid, inside of web 2.0?

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